Tag Archives: business counseling

PROFIT FIRST

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You get what you focus on. In business, it means focusing on profit.

A business without profit will die.   Being passionate about your work may keep you in the game longer, but without profit you are still losing money. You have to keep business expenses in control. There isn’t a shortcut that allows you to succeed if don’t have a clear path to profitability for your company.    Every business may go through short cycles when expenses exceed income, but allowing it to happen repeatedly without making adjustments is the definition of insanity – doing the same thing over and over without making changes, expecting a different result. Continue reading →

Completion!

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There are really only four ways to “do” something: completion, deletion, delegation, and deferment.

Completion– doing the task – is the option most people think about. If you keep a to-do list, you’re probably assuming that those tasks are all your responsibility to get done. That’s not quite true – completion is best for important tasks that only you can do particularly well. Everything else can be handled in another manner. Continue reading →

Entrepreneurs Among Our Founding Fathers

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We all think about Thomas Jefferson and Benjamin Franklin being true entrepreneurs before the word was even in use. But what about the other Founding Fathers?

In an 1829 book, Lives of the Signers to the Declaration of Independence by Rev. Charles A. Goodrich we learn more. As it turns out, most of those who signed the Declaration of Independence were entrepreneurs. Continue reading →

A Test: Take a Vacation!

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On a bicycle wheel the hub and spokes are critical components, though one is clearly more significant than the other. If one spoke breaks, the bike will still function, but if the hub fails, it’s all over. The ability for the wheel to spin is dependent on the hub. Continue reading →

Helping Veteran Dreams Come True

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Memorial Day, a time to honor all vets. Did you know that Cumberland County has one of the highest concentration of veterans in the 95 counties of Tennessee? Continue reading →

Your Invitation to Pitch Night

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The Cumberland Business Incubator invites the community to attend the Crash Course MBA Accelerator Pitch Night, May 3rd at 6pm, Roane State Community College, 2569 Cook Road, Crossville. Presenting will be the participants completing the 15 week long Crash Course MBA program. Pitch Night is the final night of the program where the accelerator participants will share their ideas with the community, answer questions and accept feedback.

Participants in Pitch Night will include: Continue reading →

Planning for What You Don’t Expect

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Planning is difficult for any business. It takes time and intention – and knowing the results you want and how you’re going to get them. How often has one of your plans fallen by the wayside for unforeseen circumstances and pivoting meant starting over from scratch? If you’re like most business owners, that scenario is probably more true than not. So what can you do to reduce your vulnerability? How can you plan for the things you don’t expect?

The answer….you don’t, and yet, you do. Continue reading →

How to Use Birdseed to Get Clients & Customers

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I think it was a scene in a movie, but something made me think about how that scene related to getting clients and customers.  Picture in your mind you are watching people in a park feeding the birds.

Children are chasing after the birds trying to catch them.  Almost every child eventually starts to chase the birds. It was quite amusing because the birds always scattered away! Camera pans and now we’re watching the adults interacting with the birds and noticed something fascinating… Continue reading →

Introvert Entrepreneurs’ Marketing

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We all know that marketing and promotion is an essential part of business – but what if it takes you well beyond your comfort zone and seems to conflict with the essence of who you are?  I found this article by Amanda Jesnoewski has some good pointers.

This is for the shy, humble and introverted entrepreneurs among us – the ones who would rather stay in their office than get out and network, and the ones who feel inauthentic and at times even arrogant when singing their praises. Continue reading →

6 Things Successful Entrepreneurs Do Daily

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Success in entrepreneurship is not an end destination. It’s to be the best version of yourself every day as you work with and communicate with those around you and provide services and products to your customers. We are a constant work in progress that requires some daily effort. The “laptop in the coffee shop” version of entrepreneurship may only exist for a very few. Continue reading →